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VP Marketing

Please send your CV to cv@matchup.co.il
                                                                                                                                                       
Job Purpose:
-Lead the Company’s worldwide marketing strategy and activities inbound and outbound
-Develop and execute comprehensive marketing plans and programs to support sales and revenue objectives
-Monitor and oversee the marketing plans to ensure consistency with sales and organizations  objectives
-Position GR as market leader and create awareness to GR brand and services
-Generate the demand to meet sales and revenue goals
-Support all stages of the sales cycle

Key Responsibilities:
-Develop the marketing plan and budget
-Monitor marketing results vs investment and constantly improve
-Manage all aspects of Marketing Communication print, electronic, multiple media, press releases, social media and website)
-Manage the development execution and monitoring of PR activities
-Manage the development execution and monitoring of Event/Sponsorship plan
-Manage the development execution and monitoring of the Online Marketing including social media presence and inbound marketing activities
-Manage the development execution and monitoring of messaging, positioning, outbound product marketing materials
-Manage the development of market/industry and competitive analysis materials and customers' needs analysis
-Manage the Customer measurement plan 

-Manage the marketing team - coaching and training marketing employees; planning, assigning and directing work flow