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Marketing Director – Americas

Please send your CV to cv@matchup.co.il

Job description

-Plan and execute marketing programs with an orientation toward North America; work from -Israel with team members located in the US & Canada
-Manage international email marketing campaigns with Marketo (marketing automation system) -responsible for system maintenance, creating all email copy and design, and scheduling/running campaigns  
-Track and analyze the effectiveness of marketing campaigns to determine ROI
-Manage marketing content creation to completion/promotion (webinars, surveys, whitepapers, videos, etc.)
-Write/edit stellar marketing copy – includes press releases, emails, blogs, website content, brochures, etc.
-Develop case studies and fulfillment materials


Experience

-Excellent verbal and written communication skills – English mother tongue a must
-3-5 years relevant B2B marketing experience
-Superior marketing writing capabilities
-At least 1 year experience with marketing automation tools – Marketo a plus
-Excellent project management skills
-Self-starter with a ‘get it done’ mentality
-Strategic and organized
-Experience in financial services a plus