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Online (Digital) Marketing Manager

Please send your CV to cv@matchup.co.il

A small and promising start-up company is looking for Digital Marketing Manager, to be in charge of strategic vision and tactical execution of the company’s online marketing campaigns.
This is a hands-on role for a creative and analytical marketing manager.

Duties and Responsibilities

-Lead the strategy, development, execution and optimization of all digital marketing efforts including social media (paid and organic), mobile marketing, display advertising, SEM and influencer campaigns

-Manage paid search campaigns including keyword generation, ad copy testing, bid management, landing page optimization, and budget management

-Develop analytics and reports that collect intelligence on channel effectiveness and other key metrics

-Identify marketplace trends and recommend strategy changes to improve conversions


Qualifications

-Minimum 4 years of progressive digital marketing experience required.

-Creative thinker and innovator


-Track record of delivering multifaceted web, social and mobile digitally driven campaigns from strategy through execution